Book Design, Photography & Marketing
Roar of Rebirth is a fully integrated book design and marketing project encompassing cover design, interior layout direction, product photography, copywriting, and multi-channel promotional assets. I led the creative vision from concept through launch, producing cohesive visual storytelling across website banners, product listings, social media campaigns, and physical accessories to support pre-orders and sales.
Website Advertising Banners (Digital Campaign Creative)
Designed a high-impact hero banner to introduce the journal and anchor the product launch. Focused on visual hierarchy, emotional storytelling, and conversion-driven layout for homepage placement.
Tools: Adobe Photoshop
Website Product Listing & Copy (E-commerce)
Developed the full product listing experience, including product imagery, feature callouts, comparison graphics, and written copy. Assets were designed to clearly communicate value, structure, and differentiation while maintaining brand consistency.
Tools: Adobe Photoshop, Adobe Illustrator
Social Media Campaign Assets
Created promotional social assets for pre-order campaigns, early-bird offers, and launch milestones. Designs were optimized for platform-specific formats while maintaining a cohesive visual identity across channels.
Tools: Adobe Photoshop, Adobe Illustrator, mock-up generation
Book Product Photography & Mock-Up Gallery
Captured and edited product photography to showcase the physical quality, interior layouts, and page details. Designed lookbook-style layouts and realistic mock-ups to support website listings and marketing use.
Production Partner: Lulu (print-on-demand manufacturing and fulfillment)
Tools: Canon Rebel Camera, Adobe Camera Raw, Adobe Photoshop
Vinyl Stickers & Bookmark Design
Designed companion accessories to enhance the unboxing experience and reinforce brand storytelling. Files were prepared for print production, ensuring color accuracy and consistency across materials.
Print Partner: Vograce
Tools: Adobe Photoshop, Adobe Illustrator
